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Search Engine Optimization (SEO)

Βελτιστοποίηση για Μηχανές Αναζήτησης - SEOAfter you create a decent website that effectively promotes your business on the Internet, the challenge will be to attract the widest possible range of visitors.

Every day, a large number of users are using the major search engines (google, bing) to find the information they seek on the Internet. It is desirable that your website appears in the search results when a user types keywords related to the main subject of your business. This ensures that people, who are interested in the services or products you offer, will find your website.

However, it is not easy for a website to be displayed in top positions of the search engine results because the competition is very high. Search engines use a complex algorithm to rank the sites in the lists of results. This algorithm takes into account both the content of the website and its technical characteristics.

The operations carried out by experienced technicians to improve the position of a website’s occurrence in search engine results are so-called Search Engine Optimization (SEO).

Our company acknowledges that Search Engine Optimization is one of the most important aspects of a website, as important as appearance and functionality. So we have invested in research and training our staff on this area.

All our websites are designed and developed with embedded SEO code at a basic level functionality. In addition, we may make additional actions that will improve the position of the website in search engine results to increase traffic from such sources. These actions may include an analysis of the content of the website, investigation of competition in the desired keywords and proper optimization of content. Also, we will register your website in online catalogs with content related to your business.

The SEO services we offer include:

  • Optimizing the title tag of each page.
  • Optimizing the description tag and Meta keywords.
  • Create friendly URLs (short urls or friendly urls).
  • Use sitemap.xml, robots.txt and functional page navigation.
  • Use appropriate header content (heading tags).
  • Descriptive text on images and video.
  • Register website to selected web directories.
  • Ranking- Evaluation of site with standard tools before and after optimization.
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